2020 and 2021 have been rough. there is no denying that. With Covid causing both a public health and economic disaster, there is a lot of uncertainty about the future. As so many people are trying to get back on their feet and trying to determine their next moves, it is reasonable to ask “What is the best investment this year?” The interesting thing about times like we find ourselves in now is that we are presented with new hurdles as well as new opportunities. This is because emergencies show where vulnerabilities. Wherever you see a problem in need of a solution, that is called opportunity.

Here’s an investing example for you. In January 2020, you could buy a share of Zoom for less than $70. In October, the same stock climbed over $500. Why? There was a problem in need of solution. With more people working from home and kids not having in-person school, this video communication service suddenly became vital. I’m not talking about this to tell you to go buy Zoom stock. We already missed the boat on that one. In fact, I’m not really talking about this for stock purchase advice. I am not an investment professional. What I am talking about is recognizing where to go from here.

The Zoom stock was an example to segue into my real point. The best investment you can make right now is an investment in yourself. As the world recovers from everything we’ve been through, there are going to be a lot of people looking for solutions. People have been desperate for life to get “back to normal.” At the same time, we want innovation to lift us out of the world of isolation and fear that has consumed so much. What this says to me is that whatever your passion is, there is a need for it as the world moves forward. It doesn’t matter if you are a teacher, a student, a painter, a poet. If you are passionate about something, there will be a demand for what you can offer. Invest in yourself and seize the opportunity in front of you.

Michael Snow is a writer, Social Media Manager and Marketer. He’s also a pretty okay human. Need content, send a message or hire him on Fiverr.

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